Privacy Policy
Last Updated: February 11, 2026
Introduction
Vowch ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our celebration photography and messaging service.
Information We Collect
We collect information that you provide directly to us and information that is automatically collected when you use our services:
- Customer Information: Photos of celebrations, phone numbers, email addresses, and names provided by our business clients for the purpose of delivering celebration messages.
- Business Information: Company name, contact details, branding preferences, and service configuration settings from our business clients.
- Usage Information: Information about how you interact with our service, including message delivery status, photo views, and technical data such as IP addresses and device information.
How We Use Your Information
We use the information we collect for the following purposes:
- Service Delivery: To send celebration photos and messages to customers via SMS and email as requested by our business clients.
- Service Functionality: To operate, maintain, and improve our platform, including photo processing, storage, and delivery tracking.
- Customer Support: To respond to inquiries, provide technical support, and address service issues.
- Analytics: To understand usage patterns and improve our service quality and user experience.
- Legal Compliance: To comply with applicable laws, regulations, and legal processes.
Data Sharing and Third Parties
We do not sell, rent, or share your personal information with third parties for their marketing purposes. We only share information in the following limited circumstances:
- Service Providers: We work with trusted service providers (such as messaging services, cloud storage, and hosting providers) who help us operate our platform. These providers are contractually obligated to protect your information and use it only for the services they provide to us.
- Legal Requirements: We may disclose information if required by law or in response to valid legal requests from government authorities.
- Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
Your information will never be used for marketing purposes beyond the celebration messages sent at the request of our business clients.
Data Security
We implement appropriate technical and organizational security measures to protect your information against unauthorized access, alteration, disclosure, or destruction. These measures include:
- Encryption of data in transit and at rest
- Secure cloud infrastructure with access controls
- Regular security assessments and monitoring
- Limited employee access to personal information on a need-to-know basis
However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
Data Retention
We retain your information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Photos and celebration records are typically retained for the duration of our business relationship with our clients and may be deleted upon request or when no longer needed for business purposes.
Your Rights and Choices
You have the following rights regarding your information:
- Access: You can request access to the personal information we hold about you.
- Correction: You can request that we correct inaccurate or incomplete information.
- Deletion: You can request that we delete your personal information, subject to certain legal exceptions.
- Opt-Out: You can opt out of receiving celebration messages by replying STOP to any SMS message or following the unsubscribe link in emails.
To exercise these rights, please contact us using the information provided below.
Children's Privacy
Our service is not directed to children under the age of 13, and we do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child under 13, we will take steps to delete such information.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the updated policy on our website with a new "Last Updated" date.
Contact Us
If you have any questions about this Privacy Policy or our privacy practices, please contact us:
Vowch Privacy Team
Email: privacy@vowch.us
Phone: 1-800-VOUCH-US